Danny Sullivan broke the news over at Search Engine Land, and readers have been buzzing about it ever since; the article boasts more than 100 comments, and it’s been live less than a week. Reactions range from This is yet another sign that Google is really evil to This will be better for consumers, and Google’s only doing what Amazon has been doing since the beginning. In fact, in Google’s blog post announcing the change, the search giant says that the point of the change is to improve the consumer experience. We believe that having a commercial relationship with merchants will encourage…