Keyword Research: Two Unusual Resources

“Check what keywords your competitors are using, and build better content to win their traffic.” Sound familiar? While that statement represents one traditional approach to keyword research, it could also kick off a losing battle. You really want to be where your...

How Keywords Help You Grow Your Website

Often, the first step one takes to optimize one’s website for the search engines involves keyword research. To be honest, though, you should perform that keyword research BEFORE you do SEO – in fact, you should probably do it before you even build your website!...

Limiting Keywords Limits Your Traffic

Nick Stamoulis, writing for Search Engine Guide, notes that he runs into that situation all the time. A client wants to rank number one in Google for a particularly competitive keyword because that’s where the money is. He tells them that it may be a good...