by | Sep 19, 2011 | Cape News, UPDATE
I never thought of YouTube as a keyword resource myself until I read Kieron Hughes on the subject. While many SEOs prefer to work their magic in fields with which they’re intimately familiar (like a dentist-turned-SEO optimizing sites for dentists), that’s...
by | Sep 12, 2011 | Cape News, UPDATE
A good business owner believes that it’s worth spending some time on the factors that will contribute the most to the success of the business. These are the kinds of things that you’ll want to spend the time to do right. If you do business chiefly online,...
by | Aug 29, 2011 | Cape News, UPDATE
I will grant that if your website appeals to a nostalgic or retro audience, you might be able to get away with certain turns of phrase. Websites focusing on steampunk, old bands, the 1960s and related topics can use older terms to good effect. Those are specialty...
by | Aug 22, 2011 | Cape News, UPDATE
To be honest, a lot of site owners don’t think about this. According to Christine Churchill, writing for Search Engine Land, Many companies blindly select keywords and don’t stop to consider the competitive landscape of that phrase on the web. If...
by | Aug 15, 2011 | Cape News, UPDATE
So what exactly is keyword misalignment? I’m tempted to quote from the cult classic movie The Princess Bride. When Westley, as the dread Pirate Roberts, continues to catch up with the trio of Vizzini, Fezzik, and Inigo (who have kidnapped Westley’s...