Google Can Read Dynamic FAQs

This question came up in an SEO Chat forums thread recently. Dynamic FAQ pages list all of the questions in their default state, but none of the answers. When a user clicks on the question, the page opens up at that point, and the answer to the question scrolls down...

Pay Per Click: It`s Full of Math

The topic of when one should try a pay-per-click marketing campaign comes up on SEO Chat from time to time; you can check out the most recent thread on the subject. It’s not an easy question to answer. Forum regular Crimson Penguin notes that, with Google...

Content Scraping Gets Political

No, neither Barack Obama nor Mitt Romney have been caught in content scraping scandals – at least, not yet. But across the pond, over in the UK, it appears to be a different story. Danny Sullivan, writing for Search Engine Land, reported that the new co-chair of...

Google Patent Tars SEOs With Spammer Brush

Barry Schwartz offers an explanation of the patent over on Search Engine Land. If you’d like to check out the patent itself, go here. Grab a snack while you read it; it’ll take some time. I’d suggest not drinking anything more than water, though, if...

Hit By Penguin? Find Out Now

Speaking of tips, I want to tip my hat to David Harry, writing for Searchmetrics, for explaining this issue. If you’re facing some kind of Google-related penalty, there are some things you can do to narrow down what happened. I can’t be exhaustive in a...