Zurker: a Marketing Study

By Terri Wells Social networks face an uphill struggle when competing against Facebook. Few networks know this quite as well as Zurker. Now eighteen months old, the site welcomes a growing number of members, but has faced a serious struggle simply to get the word out....

What NOT to Use Google Search For

Google Search is one of the most used tools on the internet. If you expand it to all of Google’s services, it is definitely the primary powerhouse of the web, They seem to have their hand in almost everything, and what they don’t yet control they are...

Facebook Graph Search Not a Google Killer

Recently, Facebook unveiled Graph Search, its new search engine. The early beta application does not work in the same way that Google works – but Foursquare and Yelp might have cause for concern. Full disclaimer first: I was not one of the lucky ones who actually got...

FTC Ends Antitrust Case Against Google

It’s been more than a year and a half since the Federal Trade Commission started investigating Google for allegedly playing favorites with its own services and other anti-competitive practices. Yet the search engine will receive little more than a slap on the...

Instagram Policy Changes: Backtracks, Lesson Learned

Popular photo-sharing service Instagram recently announced changes to its privacy policy – changes that could have allowed it to sell users’ photos to third parties without the users’ consent. The company backtracked amid the resulting uproar. What can be...